The Rutgers Nontraditional Career Resources (NCRC) Web site (http://www.ncrc.rutgers.edu) won four awards: a Davey Award, an Outstanding Achievement Award from Interactive Media Awards, a Summit Creative Award and a Horizon Interactive Award.
NCRC bridges education and workforce development, increasing awareness of nontraditional careers. Said program director Terri Boyer: “Our award-winning site contains the kind of social networking capabilities, such as blogs and virtual communities, that draw users back to our site on a regular basis.”
A CD-ROM that includes interactive games and teacher resources, developed for TeenFitFX, won a Summit Creative Award and a Horizon Interactive Award. TeenFitFX, an initiative of the Goryeb Children’s Hospital, raises teenage awareness of good nutrition and exercise.
The Eli Zabar Web site (http://www.elizabar.com) received a Horizon Interactive Award. The Web site sells products online while featuring NY catering menus and restaurants. The eCommerce engine tracks purchases from the buyer’s first click until the package lands on the doorstep.
C.R. Bard, Inc., a leading producer of healthcare products for disease management, received an Astrid Award for its Careers Web site. To access the site, visit www.crbard.com and click Careers.
Christian Glazar, Marketing Manager at C. R. Bard, Inc., said: “The Careers site IMA designed for us is generating substantially more traffic than we ever had before.”
IMA president Len Muscarella added, “While we’ve won awards for the past nine years, we don’t take accolades for granted. The standards for these honors are rising and we need to remain on the cutting edge to earn them. We’re happy to see the work we do for our clients recognized.”
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More About Interactive Media Associates, Inc.
Interactive Media Associates, Inc. (IMA) is a digital agency specializing in Web services, with expertise in strategy and planning; Web site branding and design; content management; Web application development for eCommerce and portals; and interactive marketing, including SEO/SEM, eMail marketing, social media, and reputation management.. IMA is an agency partner of leading Web software providers as Omniture, Ektron, Elastic Path, and Bronto.