Ashworth College Appoints New Director of Lead Generation

Ashworth College, a leading provider of accredited, online educational programs, appointed Seema Kashyap as Director of Lead Generation. She brings a wide range of online marketing experiences to her new role at Ashworth.

NORCROSS, Georgia – Ashworth College, a leading provider of accredited, online educational programs, announced that it has appointed Seema Kashyap as Director of Lead Generation. Kashyap brings a wide range of online marketing experiences to her new role at Ashworth (http://www.ashworthcollege.edu).

As Director of Lead Generation, Kashyap’s primary responsibilities will focus on Ashworth’s online lead generation and affiliate marketing strategies. Most recently, she was the Director of New Product Development and Social Media Marketing for Audible.com. The Amazon.com subsidiary is a leading provider of Internet-based audio entertainment, information, and educational programming. She has also held marketing positions with Bertelsmann AG and Discovery Communications.

Tim O’Connor, Ashworth Chief Marketing Officer, commented, “We are thrilled to have found someone with Seema’s breadth of expertise in online marketing channels. Her experience in lead generation, retention and affiliate marketing, and social media will be a tremendous asset to Ashworth as we continue to grow as a global player in today’s competitive for-profit education arena.”

“Growing up in India, my parents always instilled in me and my brother the value of a good education,” said Kashyap. “I am delighted to be able to contribute to the education industry and make a difference in people’s lives through Ashworth.”

Kashyap received her Master of Arts degree from Lucknow University and a Master of Business Administration form Northwestern University’s Kellogg School of Management.

A recent New York City transplant, she is a member of Taproot Foundation and Asha for Education. In her spare time she enjoys traveling and documentary film-making.