Michael M. Jewelry Launches Fresh, New Website

Los Angeles based bridal jewelry designer, Michael M., has launched a new website. The site features a clean aesthetic, new product galleries, a blog and the addition of share widgets.

LOS ANGELES – Los Angeles based bridal jewelry designer, Michael M., has launched a new website. The site, www.michaelmcollection.com, features a clean aesthetic, new product galleries, a blog and the addition of share widgets.

“We needed to update our site to reflect the growth of our brand, both from a visual standpoint and a marketing position. The new site reflects all of our current campaign imagery, from the crisp white background to the sparkling rings attached to a Michael M. balloon. It also incorporates the necessary social functions, such as enabling consumers to post their favorite styles to Facebook, that have become a major focus of our overall business and marketing efforts,” says CEO, Peter Meksian.

Each Michael M. jewelry category (Bridal, Fashion and Dreaming in Color) has its own dedicated product gallery. When a particular style is selected, an enlarged image, along with product information appears. Press clippings are included in a newly designed “In the News” section, while “Find a Boutique” locates stores with the entry of a zip code. Consumers can register their original Michael M. pieces in “Authenticity Registration” and check up on the latest brands news by following the newly created “M. Blog.” “The new site is all about functionality, new content and most importantly, engagement.”, says Meksian.

Michael M. is a uniquely modern and sophisticated diamond jewelry brand founded in 2008. Each piece is handcrafted in the company's Los Angeles workshop using the finest diamonds and a choice of platinum, 18k white gold or yellow gold. The paramount features of a Michael M. ring are the regal European shank and the use of more diamonds over metal in each setting. Each piece is engraved with a Michael M. id number, ensuring authenticity, and a lifetime warranty guarantees heirloom quality jewelry for generations to come. www.michaelmcollection.com.

FOR MORE INFORMATION, CONTACT:

Rebecca Moskal, Communiqué
P: 646.245.1263
E: rebecca@communique-la.com

Caroline Tracy, Communiqué
P: 617.905.1036
E: caroline@communique-la.com